Taiopenga Hangarau – Rotorua Tech Festival 2018

2018 Rotorua Tech FestivalLaunch, grow and scale businesses with tech

Rotorua Tech Festival is a series of tech themed activities during Tuesday 26 – Thursday 28 June to help businesses launch, grow and scale with tech.

  1. Three days of FREE tech-fueled clinics, leveraging the skills and experience of local businesses and experts (see schedule below).
  2. FREE co-working is available at Firestation for the three days.
  3. FREE evening Rotorua X Connect event with founder of SwipedOn Hadleigh Ford, sharing his journey of launching a successful global tech business.

Registrations are essential as seats are limited. Register NOW to secure your spot. If sessions are over subscribed a cap of two people per organisation per session will apply.


Tuesday 26 June 2018
9-10am Tracking online ROI – David Remmerswaal from Dubzz Digital Marketing

Why tracking your online ROI is crucial for start-up success.

More often than not, when starting a business cash is tight and there are so many things you need to do. A key part of any business is finding customers – but how do you know where to allocate those limited resources.

Join David from Dubzz and learn about why tracking your online marketing ROI is crucial to success, and how you can ensure you are putting your time and money into the right place to achieve your goals. 

11-12pm Protect your IP – Mark Copeland from Mark Copeland Lawyers

Mark will present in an interactive way about the various types of formal IP protection available, and when you might best use them to keep your IP from being stolen or abused. He will also talk about properly managing your IP, in all its forms, recognising the value it provides to your business.

Mark is a senior commercial lawyer, with over 25 years’ experience advising NZ and international clients in IP protection and infringement matters.

1-2pm Photography for digital marketing – Mead Norton from Mead Norton Photography

Great imagery and video are essential for your digitial marketing. This session focusses on using your smart phone to drive the imagery for your social media accounts.

Mead Norton, a professional photographer and social media master, will facilitate this session to show the tricks he uses to generate work through his social media channels. He will demonstrate how he captures images on both his DSLR camera and smart phone and the editing process he uses to quickly post images on the go to all his social media channels.

3-4pm Unleashing Innovation – Darren McGarvie from Firestation

Learn about The Innovator’s Method — a set of tools emerging from lean start-up, design thinking, and agile software development that are revolutionising how new ideas are created, refined, and brought to market.

Wednesday 27th June 2018
9-10am Best apps to use for Marketing – Rachael McGarvie from Firestation

Make marketing easier with technology. Don’t waste hours searching which apps to use for your marketing. Attend this session for Rachael’s go-to applications for social media scheduling, graphic design, photo/video editing, stock imagery and more.

11-12pm Going Global from Rotorua – Ali Pottinger and Kerry Suter fron Squadrun

Squadrun are an online running coaching business who work with runners all over the world. They’ve had rapid growth and retained their sense of fun along the way.

Come and listen to them share their story about running a tech based business, the challenges that they’ve faced along the way, and what they have done to overcome them.

They’ll offer advice to those about to start and answer questions you may have; whether you are already on your way or starting your own tech based businesses.

1-2pm Raising Angel Investment – Julian So (Angel Investor & Swipedon CFO)

 Angel Investor Juilan So will answer 

Seeking capital from Angel Investors: What do angels look for in an investment opportunity? How do I increase my chance of raising capital from Angel Investors? What are the common mistakes to avoid?”

5.30-7pm Rotorua X Connect – Scaling a tech business

Rotorua X Connect provides an opportunity to meet new faces, be inspired by other people’s success and expand your networks. This event is focussed on tech-start-ups.

Our speaker knows all about launching and growing a tech-starter. Hadleigh Ford is founder of SwipedOn – the bay of plenty’s tech success story. Earlier this year they raised $1million in angel investment which will help their plans for global growth.

Thursday 28th June 2018
8.30-9.30am Getting your head around virtual reality – Matt Browning and Andrew Wilson from Salt & Tonic

People have been hearing about virtual reality for a while but often don’t understand how far the technology has come.

This session will be walking through a high-level view of where the technology is at now, the devices used, the cutting-edge applications that are currently out there and what’s coming in the future.

10-11am Virtual reality applications for tourism – Matt Browning and Andrew Wilson from Salt & Tonic

In a competitive landscape many visitors are spoilt for choice – not just in Rotorua but also across New Zealand. With social media and traditional marketing channels becoming cluttered and hard to cut through, tourism operators have the potential to use virtual reality as a compelling way to get their unique experiences and selling points in front of the right people.

12-1pm Virtual Reality Showcase – Matt Browning and Andrew Wilson from Salt & Tonic

Many people have heard of virtual reality but not many people have actually experienced it and so don’t understand what it’s really like. In this session we will be putting people in the driver’s seat and letting them experience the immersive environments of the deep sea, outer space and anywhere in between.

2-3pm Growing a digital platform – Steve Holmes and Bobby Howard from YouthHub

In this session Steve and Bobby will share their experience in launching, evolving and growing their non-profit digital platform.

Youth Hub, dubbed the “LinkedIn for youth,” is a New Zealand website which encourages young people to create CV-like profile pages to connect with prospective employers, as well as other education and training providers. 

The aim is to help young people to bridge the gap between education, training, social support and employment.

4-5pm The ins & outs of electric vehicles – Jason Diprose from Energy One

Electric vehicles are reshaping the future of transportation. Learn about recent developments in the sustainable transport sector, and what this means for businesses in the modern world.